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The Maverick Paradox Podcast is a twice weekly show where Judith Germain demonstrates that Maverick Leadership exists everywhere, through her conversations with a diverse array of guests.

New episodes are released every Monday and Friday at 12pm UK time.

Her contact details are as follows:


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Nov 14, 2022

In today's episode Judith Germain speaks to Lucy Bedewi about how writing with personality helps businesses scale authentically. They talk about the dangers of using AI to write your content and the when you should use it. Lucy discusses the need for your brand voice to be consistent and authentic. She explains the need for content writers to find they own voice and not forget who they are because they spend so much time for writing for someone else.

Lucy is the copywriter behind the brand My Write Hand Woman. She specialises in writing personality packed copy that converts for women run businesses. She uses the client's brand voice and zesty humour to help companies stand out online, create a fun brand presence, and scale much faster.

Listen to the conversation and get personality into your writing.

Judith's websites: 

Judith's LinkedIn profile is here, her Twitter profile (MaverickMastery) is here, Facebook here and Instagram here.